Thought leadership at the forefront of the industry
Digitalizing Patient Engagement in Clinical Trials
Patient attrition has always been a problem in clinical trials - and it is getting worse. Patients need to be seen as crucial stakeholders in the clinical research process and with digital interfaces, sponsors have the opportunity to radically shift the way patients are engaged.
The Gamified Clinical Trial
Keeping patients engaged in clinical trials is a major challenge for researchers. Gamification is a new paradigm for patient engagement and is enabled through the use of emerging digital technologies.